Joy Maker Challenge

When: November-December

This past holiday season, in partnership with Hasbro, we asked kids of all ages to give joy and join the Joy Maker Challenge by turning acts of service into donations of toys and games to kids in need.

From November 10th through December 19th, for each action a child or teen took to help others, Hasbro donated a toy or game to Toys for Tots - up to 1 million dollars' worth of toys and games. We had over 150,000 kids participate, that's a lot of joy!

Each year, generationOn and Hasbro partner to help young people spread joy in their communities. Hasbro matches each act of service by donating a toy to Toys for Tots!

Check out what happened in previous years:

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